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pshychological pricing strategy

Pshychological pricing strategy is the act of setting costs somewhat lower than adjusted numbers, in the conviction that clients don't round up these costs, thus will regard them as lower costs than they truly may be. ... A case of mental evaluating is setting the cost of a vehicle at $19,999, as opposed to $20,000.

ការកំនត់តំលៃផ្លូវចិត្តគឺជាទង្វើនៃការកំណត់តម្លៃតិចជាងចំនួនតំលៃតម្រូវតាមការជឿជាក់ថាអតិថិជនមិនប្រមូលផ្ដុំថ្លៃឈ្នួលទាំងនេះទេដូច្នេះនឹងចាត់ទុកថាវាមានតម្លៃទាបជាងតម្លៃពិតប្រាកដ។ ... ករណីវាយតម្លៃផ្លូវចិត្តមួយត្រូវបានកំណត់តម្លៃនៃរថយន្តមួយនៅ $ 19,999 ផ្ទុយទៅ $ 20,000 ។

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